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28 February 2014 by Simon

HOW WILL .UK DOMAIN IMPACT YOUR BUSINESS?

HOW WILL .UK DOMAIN IMPACT YOUR BUSINESS?

Hi, Simon here again.

What is .uk? The .uk domain is straight to the point, it focuses the attention firmly on the website name, exactly where it should be. It provides a new space for businesses to create their online identity and build their online businesses.

Nominet the company behind the .uk launch has confirmed that the launch date for the new shorter .uk domain, is the 10th June 2014. This is one of the biggest changes to the internet in the UK and could have a real impact on how UK business conduct themselves online. The .uk domain provides the UK with a more recognisable domain for UK businesses who trade worldwide. The domain brings the UK inline with other major european countries, including France (.fr) and Germany (.de).

The new .uk domain will allow 10 million small and medium sized enterprises access to a shorter and more unique method to get their business online. Arguably, this will help with search engine optimisation and offer business an advantage with a shorter, memorable and more relevant domain. Businesses that are currently using the .co.uk domain will have 5 years, starting from 10th June 2014 until the 10th June 2019 to claim their reserved .uk domain.

The .uk domain will be controlled by the same company who controls .co.uk, .org.uk and .me.uk which should provide confidence to businesses looking to switch. For businesses that do not want to switch all existing domains will continue to run as normal.

For more information, check out: http://www.dotuklaunch.co.uk

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